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SupportWorld Live 2020 Schedule Builder
Browse, filter, and select your list of sessions and activities. You can plan your schedule in advance and access it before and during the show via export or the conference app. This tool is provided for your convenience and does not guarantee admission to the sessions you select. Adding a session to your schedule does not register you for any preconference training or workshops.
Track:
Pursuing Service Excellence, Service Excellence
Vault Recording: TBD
Audience Level: Intermediate/Advanced
Internet privacy is more important now than it's ever been. In 2017 the Department of Justice approached DreamHost, an online service provider, with a problematic subpoena for customer data. When the request was refused, an avalanche of international media attention followed, bringing the issue of internet user privacy to the global stage.
In this case study you'll learn how one company used its core values to turn a public dispute over website logs with the DOJ into a wildly successful global campaign for internet privacy; one that united the PR, marketing, and technical support functions of the organization in a rapid-fire crash course in reputation management.
